News Brief ATLANTIC CITY(March 30, 2010) – Harrah’s Entertainment, Caesars Atlantic City and StarGames announced today that Caesars Tennis Classic host Venus Williams will receive the first annual Caesars Tennis Classic Achievement Award during the exhibition event on Saturday, April 10, 2010 at Boardwalk Hall in Atlantic City.The award recognizes a tennis personality that has contributed above and beyond their play both on and off the court.In addition to her stellar play on the court as one of the top women players in the world (she advanced to the quarterfinals of this week’s Sony Ericsson Championship in Miami yesterday), Williams continues to be a great ambassador of the sport working with the UNICEF, the USTA, the WTA and the Women's Sports Foundation to promote the game and give back to different communities throughout the world.Don Marrandino, the President of the Eastern Division of Harrah's Entertainment, Inc. will present the award to her on behalf of the inaugural Caesars Tennis Classic. The highly anticipated Caesars Tennis Classic, hosted by Williams, will feature tennis greats of past and present including Ivan Lendl, Pete Sampras, Andy Roddick, James Blake, Mats Wilander and Marat Safin in a one night tennis spectacular at the newly renovated Boardwalk Hall. In addition to the Classic, Caesars will host pre and post-tournament events including the must see Tennis Village in the Palladium Ballroom at Caesars with appearances by the tennis greats.Detailed information regarding the Caesars Tennis Classic can be found at www.CaesarsTennisClassic.com. About the Caesars Tennis Classic
The Caesars Tennis Classic will be hosted by two-time US Open and five-time Wimbledon Champion Venus Williams.The April 10, 2010 Classic will feature three matches in a team format.The first match will feature 1985, 1986 and 1987 US Open Champion Ivan Lendl going up against former nemesis and 1988 US Open Champion Mats Wilander in a one-set no ad scoring match.Lendl and Wilander, who together have won a combined 15 Grand Slam singles titles, have met in the finals of the US Open, French Open, Australian Open and the Masters a combined six times.This match will be Lendl’s first since his 1994 retirement.The second match will showcase 2003 US Open Champion and current top-ranked US men’s tennis player Andy Roddick going up against 2000 US Open Champion Marat Safin in a best-of-three-set match. This match will also be no ad scoring and will be decided by a super tie-breaker (first to 10 must win by 2) if necessary.The third match will feature 14-time Grand Slam men’s singles champion Pete Sampras going up against current U.S. Davis Cup star James Blake in a best-of-three-set match. This match will also be no ad scoring and will be decided by a super tie-breaker (first to 10 must win by 2) if necessary.
About Harrah’s Entertainment
Harrah's Entertainment, Inc. is the world's largest provider of branded casino entertainment through operating subsidiaries. Since its beginning in Reno, Nevada 70 years ago, Harrah's has grown through development of new properties, expansions and acquisitions, and now owns or manages casino resorts on four continents The company's properties operate primarily under the Harrah's, Caesars and Horseshoe brand names; Harrah's also owns the London Clubs International family of casinos and the World Series of Poker. On January 28, 2008, Harrah’s Entertainment was acquired by affiliates of private-equity firms TPG Capital and Apollo Global Management.
About Caesars Atlantic City
Caesars Atlantic City sets the standard for excitement and luxury. Reigning at the center of the Atlantic City Boardwalk, Caesars features more than 1,100 hotel guest rooms and suites, eight diverse restaurants and cafes including Mia by George Perrier and Chris Scarduzio and Morton’s Steakhouse, Qua Baths & Spa, and a lavish 140,000 square foot casino. The 1,600 seat Circus Maximus Theater spotlights leading entertainers such as Jerry Seinfeld, Sheryl Crow and Tony Bennett. The Pier Shops at Caesars deliver the pinnacle of designer boutiques, chic eateries and abundant entertainment in a $175 million oceanfront complex. Caesars is located at 2100 Pacific Avenue in Atlantic City, New Jersey. For more information, call 1-800-223-7277 or visit www.caesarsac.com About StarGames
StarGames, LLC (www.stargamesinc.com) is a fully integrated sports marketing, management and entertainment company based outside of Boston, MA. Now in its 16th year, StarGames represents current and former professional athletes, produces original content for mass media distribution, operates its own broadband television channels and produces live and made for television events. In recent years, StarGames orchestrated the return of tennis to Madison Square Garden with the 2008 NetJets Showdown and 2009 BNP Paribas Showdown for the Billie Jean King Cup and launched Ivan Lendl’s Champions Academy in Sarasota, Florida. For more information contact:
Christopher Jonic
Public Relations – Harrah’s Entertainment 609.343.2463 cjonic@harrahs.com Dan Klores Communications/DKC Scott Miranda/Dayna Diamond/Matt McNichol/Emily Saltzman 212.685.4300
